Reddit Acquires Short-Form Video App Dubsmash To Leverage Its Diverse Community & Video Creation Tools
Reddit has acquired Brooklyn-based short-form video app Dubsmash, which is second only to TikTok when it comes to short-form video app installs.
Reddit Reveals Its Daily Active Users For The First Time, A Metric That Other Social Media Platforms Traditionally Share
Reddit revealed that it has 52 million daily active users, marking the first time that it has ever publicly shared its daily active users.
Instagram Announces New Branded Content Capabilities Including Expansion To Reels & Instagram Live
Instagram announced several new capabilities for Branded Content, including the expansion of the Branded Content Tag for Reels and Instagram Live, a new creation flow for Branded Content Ads, the introduction of shoppable Branded Content Ads, and much more.
Twitch Rolls Out ‘Multiplayer Ads,' A New Interactive Ad Format That Helps Creators Monetize
Twitch is testing a new interactive ad format called Multipleplayer Ads, which allows creators to show the same ad to a majority of their viewers simultaneously and earn Bits.
Triller Launches A New Live Streaming Feature For Creators With Monetization Tools
Triller has launched a new live streaming feature that enables creators to live stream content to their audience. Creators can also monetize their live streams through paywall and donation features.
Teespring Launches 'Digital Products, Enabling Creators To Sell Non-Physical Goods
Teespring announced the launch of Digital Products, a new feature that enables creators to sell non-physical assets including e-services, digital events, printable products, and much more.
YouTube Is Testing New Shopping Integration With Select Creators
YouTube is currently testing a new e-commerce integration with select creators in the U.S.
Spotify Is Testing A New Interactive Polls Feature For Podcasts
Spotify recently started testing a new Polls feature that enables podcast hosts and their listeners to engage with each other by asking and answering a question in-app.
Pinterest Rolls Out New Creator-Focused Updates Including Story Pins & Revamped Creator Profiles
Pinterest rolled out several creator-focused updates including Story Pins, revamped creator profiles, and a redesigned analytics dashboard.
Triller Launches Crosshype, A New Influencer Marketing Product With Guaranteed Views & A Calculable CPM
Triller announced the launch of Crosshype, a new product that allows brands and marketers to purchase influencer marketing with guaranteed views and a calculable CPM.
TikTok Introduces New Stitch Feature That Lets Users Sample Other Videos, Promoting More Collaboration
TikTok introduced a new feature called Stitch that lets users sample other users’ videos and integrate them into their own.
Snapchat Experiments With Off-Platform Sharing Functionality To Increase Audience
Snapchat is testing a new feature that enables users to share content outside of the platform as well as a revamped version of its ‘For You’ personalized feed.