TikTok Is the Most Innovative Advertiser According To A New Study
The study found that TikTok ads are widely considered to be the most "fun and entertaining." TikTok was also the only brand that saw an improvement in trust by marketers. However, when it came to ad quality, TikTok came in at number two, a step down from last year’s top spot.
Instagram Is Developing A Native 'Media Kit' Feature To Help Creators Pitch Brands
Instagram is currently developing a Media Kit feature.
Twitch Is Getting Rid Of Its Popular 'Host Mode' Feature To The Disappointment Of Creators
Twitch is getting rid of one of its most popular features in Host Mode.
Discord Starts To Roll Out Reddit-Like Forum Channels For Dedicated Topic Discussions
Forum Channels are reminiscent of Reddit communities as they provide a space for users to have organized, controlled conversations.
YouTube Introduces 'Sounds On Shorts' Playlist Feature
YouTube introduced Sounds On Shorts, a new playlist feature for Shorts.
Instacart Announces New Creator Initiatives To Transition From A Transactional Brand To An Inspirational One
Instacart's new multi-layered The World Is Your Cart campaign has creators at the core.
Snapchat Introduces Dual Camera For Creators To Capture Multiple Perspective At The Same Time
Snapchat introduced Dual Camera, a new BeReal-like camera feature.
Twitch Experiments With 'Creator Chat Highlights' & 'Pinned Chat' To Improve The Chat Experience
Twitch is experimenting with new ways to improve the chat experience.
Twitch Rolls Out 'Creator Mode' To Help Creators Manage Their Channels On The Go
Twitch rolled out Creator Mode, a new mobile experience that consolidates all creator actions into a centralized place.