Blog
ASA and CMA's Updated Influencer Guide Addresses More Nuanced Disclosure Scenarios
The Advertising Standards Authority (ASA), in collaboration with the Competition and Markets Authority (CMA), has released the third edition of their Influencers' Guide to Making Clear That Ads Are Ads, a guide that helps influencers understand how to disclose sponsored content properly.
Instagram Offers More Ad Options for Brands with Reminder Ads and Ads in Search Results
This week, Instagram announced two new ad options.
Levi Partners with Digital Studio to Experiment with AI-Generated Models for E-Commerce Pages
Levi has announced a partnership with Dutch-based digital studio LaLaLand.ai to experiment with AI-generated models on its e-commerce pages.
Instagram Starts to Display Share Counts for Reels Content
Instagram has begun displaying share counts for Reels to some users.
Twitch Faces Challenges Under New Leadership Following CEO Resignation and Layoffs
Emmett Shear, Twitch's CEO, has resigned from his position after leading the live streaming platform for 11 years
CapCut, ByteDance's Video Editing App, Surpasses 200 Million Monthly Active Users
CapCut, an all-in-one video editing app owned by ByteDance, has reportedly reached over 200 million monthly active users.
Flipboard Announces New Creator Programs to Support the Creator Middle Class
Flipboard is out to support independent creators and emerging voices with their announcement of new creator programs.
Influencers Have Greatest Impact on Sustainable Choices, Finds Unilever Study
A recent study by Unilever and The Behavioural Insights Team found that influencers have the most significant impact on people's sustainable choices.
TikTok Parent Company ByteDance Brings “Lifestyle Community” Lemon8 App To The US & UK
ByteDance, the company behind TikTok, recently launched Lemon8 in the US and UK.