TikTok Adds Refundable Samples Option for TikTok Shop, Refunding Creators Based on Performance Criteria

TikTokTikTok Shop
Written By Lindsey Gamble

Lindsey Gamble / TikTok Refundable Samples

TikTok added a Refundable Samples option for TikTok Shop. It enables brands to offer creators the chance to purchase product samples and receive refunds based on pre-set performance criteria such as posting a certain number of videos.

Why It Matters: It benefits both sides: creators can cover costs by meeting performance goals, while brands gain a reliable way to collaborate with creators at scale, without needing to distribute free products upfront.

Lindsey Gamble

Lindsey Gamble is a leading voice in the creator economy.

https://www.lindseygamble.com
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