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Meta Leans Into Affiliate Marketing to Power Shopping Across Facebook and Instagram With New Creator Tools
Most affiliate marketing on social media is a workaround. Link in bio. Swipe up. ManyChat automations. Meta wants to change that with new shopping and affiliate features across Facebook and Instagram.
Why TikTok Shop's Multifaceted Approach Can Make Social Commerce Work in the US
TikTok has officially launched TikTok Shop in the US, introducing a native e-commerce solution to the platform.