LinkedIn Launches Creator Marketplace to Help Brands Discover and Partner With Creators: Why It Matters for B2B Creator Marketing
One of my predictions for 2024 was that LinkedIn would emerge as a channel for creator marketing and eventually launch its own creator marketplace. The first part proved true. The second part took a little longer than expected, but it's here.
LinkedIn Shares a Guide For Working with B2b Creators
LinkedIn has released a new guide to help brands navigate B2B influencer marketing on the platform.
LinkedIn Expands Thought Leader Ads to Live Events to Drive Registrations
LinkedIn is expanding its Thought Leader Ads to include Live Events.
LinkedIn Expands Thought Leader Ads To Allow Brands to Sponsor Organic Posts
LinkedIn has expanded the capabilities of its Thought Leader Ads.
LinkedIn Introduces Thought Leaders Ads for Companies to Sponsor Posts from In-House Thought Leaders and Employees
LinkedIn has recently announced several new product updates, including the introduction of Thought Leader Ads.