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Meta Will Recommend Reels In More Places Across Instagram & Facebook  & Optimize Ranking System for Newer Creators
Meta, Instagram, New Features & Tools, Algorithm Lindsey Gamble 1/22/25 Meta, Instagram, New Features & Tools, Algorithm Lindsey Gamble 1/22/25

Meta Will Recommend Reels In More Places Across Instagram & Facebook & Optimize Ranking System for Newer Creators

Meta says it will make Reels more prominent.

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Instagram’s Roadmap for Profile Updates: Tall Grid, Dedicated Highlights Tab, Re-ordering of posts & ‘Post Directly to grid’
Meta, Instagram, New Features & Tools Lindsey Gamble 1/22/25 Meta, Instagram, New Features & Tools Lindsey Gamble 1/22/25

Instagram’s Roadmap for Profile Updates: Tall Grid, Dedicated Highlights Tab, Re-ordering of posts & ‘Post Directly to grid’

Instagram profiles are getting updated. Instagram head Adam Mosseri has announced several updates for Instagram profiles, some of which are already available.

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Instagram Expands Reels Length to 3 Minutes Following Creator Feedback
Instagram, Meta, Instagram Reels, New Features & Tools, Short-Form Video Lindsey Gamble 1/21/25 Instagram, Meta, Instagram Reels, New Features & Tools, Short-Form Video Lindsey Gamble 1/21/25

Instagram Expands Reels Length to 3 Minutes Following Creator Feedback

Instagram now supports Reels up to three minutes long.

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Instagram Launches Feed of Reels Friends Are Engaging With to Foster Connection Over Content
Meta, Instagram, New Features & Tools Lindsey Gamble 1/21/25 Meta, Instagram, New Features & Tools Lindsey Gamble 1/21/25

Instagram Launches Feed of Reels Friends Are Engaging With to Foster Connection Over Content

Instagram has rolled out a dedicated feed of Reels showcasing content your friends have engaged with.

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Instagram Announces Edits, a Video Editing App for Creators That Will Rival CapCut
Meta, Instagram, Edits, CapCut Lindsey Gamble 1/20/25 Meta, Instagram, Edits, CapCut Lindsey Gamble 1/20/25

Instagram Announces Edits, a Video Editing App for Creators That Will Rival CapCut

Instagram announced Edits, a new video editing app. The tool is focused on helping creators make short-form videos on mobile for Instagram and other platforms.

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Instagram Adds 'Watch Next' Frame to Highlight Unviewed Stories
Instagram, Meta, New Features & Tools Lindsey Gamble 1/4/25 Instagram, Meta, New Features & Tools Lindsey Gamble 1/4/25

Instagram Adds 'Watch Next' Frame to Highlight Unviewed Stories

Instagram has added a Watch Next frame to its Stories feature.

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Threads Rolls Out ‘Use Media’ Option for Users to Quickly Reshare Photos & Videos
Threads, Meta, Instagram, New Features & Tools Lindsey Gamble 12/21/24 Threads, Meta, Instagram, New Features & Tools Lindsey Gamble 12/21/24

Threads Rolls Out ‘Use Media’ Option for Users to Quickly Reshare Photos & Videos

Threads is rolling out an ‘Use Media’ feature, allowing users to easily reshare photos and videos on the platform while giving proper credit to the original creator.

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Instagram Adds New Feature to Highlight Why Certain Reels Stand Out to Viewers
Instagram, Meta, New Features & Tools Lindsey Gamble 12/16/24 Instagram, Meta, New Features & Tools Lindsey Gamble 12/16/24

Instagram Adds New Feature to Highlight Why Certain Reels Stand Out to Viewers

Instagram has added a new feature that provides users with context and insights into why certain Reels stand out.

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Instagram Adds Music Spotlight Feature to Highlight Reels from Artists & Fans
Instagram, New Features & Tools, Meta, Music Lindsey Gamble 12/16/24 Instagram, New Features & Tools, Meta, Music Lindsey Gamble 12/16/24

Instagram Adds Music Spotlight Feature to Highlight Reels from Artists & Fans

Instagram has added a Music Spotlight feature.

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Threads Tests Topic-Specific Profile Collections to Help Users Discover Accounts on Topics They're Interested In
Threads, Meta, Instagram Lindsey Gamble 12/13/24 Threads, Meta, Instagram Lindsey Gamble 12/13/24

Threads Tests Topic-Specific Profile Collections to Help Users Discover Accounts on Topics They're Interested In

Threads is testing collections of profiles focused on popular topics and communities, such as basketball, style and fashion, food, books, pop culture, and more, curated by a few users in the US

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Instagram Launches Trial Reels to Help Creators Test Content with Non-Followers First
Instagram, Meta Lindsey Gamble 12/12/24 Instagram, Meta Lindsey Gamble 12/12/24

Instagram Launches Trial Reels to Help Creators Test Content with Non-Followers First

After months of testing, Instagram has officially launched Trial Reels, a new feature for creators.

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Instagram Upgrades Broadcast Channels with Replies, Prompts & Insights
Instagram, Instagram Broadcast Channels, Meta Lindsey Gamble 12/4/24 Instagram, Instagram Broadcast Channels, Meta Lindsey Gamble 12/4/24

Instagram Upgrades Broadcast Channels with Replies, Prompts & Insights

Instagram has added new ways for creators to interact with fans through Broadcast Channels. Updates include:

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