Lindsey Gamble 3/17/23 Lindsey Gamble 3/17/23

Degree, Pringles, General Motors, and More Invest in NIL Deals for March Madness 2023

Last year marked the first time that college athletes could enter into name, image, and likeness (NIL) deals for the second biggest sporting event of the year, behind the Super Bowl.

Lindsey Gamble 8/7/22 Lindsey Gamble 8/7/22

Twitter & Opendorse Expand Their Partnership To Allow Pac-12 Football Players To Earn Money For Sharing Their Game Highlights

Twitter and athlete marketing platform, Opendorse, are expanding their partnership to empower student-athletes to monetize their personal game highlights for the first time through a new Twitter Highlights program.

Lindsey Gamble 3/26/22 Lindsey Gamble 3/26/22

Adidas Announces NIL Network To Give Over 50,000 Student-Athletes The Opportunity To Become Ambassadors

Adidas announced the launch of its new NIL network, giving over 50,000 student-athletes the opportunity to become paid affiliate brand ambassadors.

Lindsey Gamble 3/17/22 Lindsey Gamble 3/17/22

A Look At How Brands Are Engaging College Basketball Players Through NIL Deals During March Madness

A look at how Dollar Shave Club, Bose, Yahoo, Outback Steakhouse, Wing Stop, Wings Over, Candy Digital, and Sheets & Giggles are partnering with college basketball players on NIL deals during March Madness.

Lindsey Gamble 1/28/22 Lindsey Gamble 1/28/22

Tom Brady Signs NIL Deals With College Athletes To Promote His New BRADY Brand Apparel Line

Tom Brady signed nine college players to NIL deals as brand ambassadors for his new apparel line.