Amazon Is Testing A TikTok-Like Feature To Showcase Products
The e-commerce giant is internally testing a TikTok-like mobile feature called Inspire. The feature enables shoppers to scroll through a vertical feed and like, save, and click through to purchase the featured product.
Amazon Expands Its Amazon Influencer Program, Allowing Influencers To Live Stream On Amazon Live
Amazon announced it’s expanding its Amazon Influencer Program and allowing influencers to go live via Amazon Live and earn commissions on products that they feature in their live stream.