Blog
Instagram Rebrands Branded Content Ads to Partnership Ads to Support More Partnership Use Cases
Instagram is rebranding Branded Content Ads as Partnership Ads
Meta Expands Ads on Reels Monetization Program to More Creators & Updates Payout Model
Meta is expanding its Ads on Reels monetization program for Facebook to include more creators, including those who were part of the paused Reels Play Bonus Programs.
What Social Media Platforms Unveiled at 2023 IAB NewFronts
The Interactive Advertising Bureau (IAB) NewFronts event wrapped up yesterday.
Instagram Introduces Multiple Links Feature, Poses Challenge to Link-in-Bio Tools
Instagram has introduced a new feature that allows creators to add up to five different links in their profile's Links section, with each link having a title and arranged in any order
Instagram's Latest Updates for Reels: A Dedicated Section for Trends, Unified Editing Screen, Updated Insights and Expanded Gifts
Instagram has introduced new updates to Reels to enhance the experience for creators.
Instagram Expands Its Creator Marketplace with Third-Party Access
Instagram has expanded its Creator Marketplace by introducing an API that allows influencer marketing platforms to integrate key features such as Prioritized DMs and Project Briefs
Big Room, The FREE AI Tool You Didn’t Know You Needed
Big Room is an AI-powered tool that automatically converts horizontal video content into vertical video, perfect for sharing on platforms like TikTok, Instagram Reels, YouTube Shorts, and more.
Instagram’s Collaborative Collections Allow Users to Curate Content Like Pinterest Group Boards
Collaborative Collections, a feature that allows users to share content with a collection that was announced last year.
Instagram Offers More Ad Options for Brands with Reminder Ads and Ads in Search Results
This week, Instagram announced two new ad options.
Instagram Starts to Display Share Counts for Reels Content
Instagram has begun displaying share counts for Reels to some users.
Degree, Pringles, General Motors, and More Invest in NIL Deals for March Madness 2023
Last year marked the first time that college athletes could enter into name, image, and likeness (NIL) deals for the second biggest sporting event of the year, behind the Super Bowl.