The festival will feature top creators, celebrities, and beauty industry insiders going live for product drops, how-tos, and reviews.

Instagram's new Reels features, from longer Reels to interactive elements to plug-and-play templates, make it easier for creators to create Reels and interact with audiences

Following months of testing with select creators, Instagram is giving all creators the ability to pin up to three posts or Reels to the top of their profile.

Through the new feature, which is available in the Effects section of the app, creators can create an avatar version of themselves.

With 10 million-plus creators with Creator Mode toggled on, the platform’s profile setting designated for those who self-identify as creators has proven to be valuable.

Twitter is giving merchants the ability to add a "Remind Me" button to tweets for upcoming product launches.

Pinners now have access to tools like a countdown timer, set recording duration, hand drawing tool, hex code picker, and images as backgrounds

TikTok introduced LIVE Subscription, a monthly subscription service that allows creators to monetize with recurring payments from their fans.

Twitch announced a number of accessibility initiatives to celebrate Global Accessibility Awareness Day.

Twitter rebranded Twitter Media to Twitter Create. According to the platform, the change to Create is to align better with what people are trying to achieve on Twitter.

YouTube is updating analytics in YouTube Studio. The update replaces the previous Reach and Engagement tabs that displayed performance metrics such as viewership, watch time, traffic sources, and more with a new Content tab.

TikTok introduced a new ad product in Branded Mission. Branded Mission allows brands to crowdsource branded content from eligible creators (at least 1,000 followers) and then use top-performing videos as ads to drive brand affinity.