Facebook is cracking down on unoriginal content. After taking action on over 500,000 accounts engaging in spammy behavior and removing 10 million profiles impersonating creators, Facebook is now enforcing stricter policies on accounts reposting others’ content.

Facebook says links in post captions can hurt reach. Some users are now seeing alerts in their Professional Dashboard warning that links may reduce distribution, and encouraging them to place links in the comments instead.

Facebook will classify all videos as Reels. In the coming months, any video content posted regardless of length or orientation, will be labeled a Reel.

Meta is expanding its generative AI tools for ads. Updates include creating ads based on different audience personas, turning multiple images into videos with music and text overlays, and Video Highlights, which lets viewers skip to key segments of a video ad.

Meta unveiled several updates to its creator-brand advertising solutions.

Facebook launched a Facebook for Creators Instagram account.

Facebook announced new measures to reduce spammy content.

Meta is testing advanced original content protection for Meta Verified subscribers.

Facebook will begin testing ads in notifications this spring. Users will see these ads labeled as “sponsored” alongside their regular notifications based on their past engagement with ads and content.

Facebook is giving creators a new way to make money—this time through public Stories. Creators in the Facebook Content Monetization program can now earn from Stories, just like they do with videos, Reels, and posts.

Meta may be launching a standalone app for Meta AI, expected in the second quarter, with a paid subscription option.

Facebook has updated its storage policy for Live Videos.