Threads has begun testing its API with select third-party apps, including Hootsuite, Sprinklr, Sprout Social, Social News Desk, and Techmeme.

Instagram announced several new features for direct messages (DM), including:

Instagram has introduced a new Profile display option for Reels.

Instagram's Creator Marketplace, a platform that connects creators and brands, is expanding to eight new regions: Canada, Australia, New Zealand, the United Kingdom, Japan, India, and Brazil.

Instagram has rolled out a new AI feature called Backdrop, which it announced last year.

Threads has started testing a new trending topics feature in Today’s Topics.

In the coming months, Meta plans to automatically label AI-generated content uploaded to Facebook, Instagram, and Threads.

Instagram has started testing Notes Prompts, a new feature that encourages users to create a Note prompting others to respond with their own Note based on the prompt.

Meta has launched Creator Management Tools, a set of tools for agencies to manage their creator talent.

Meta has rolled out the option to hide likes and share counts on Threads posts.

Instagram is starting to experiment with the ability for creators to add Collections to their profiles.