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Threads Rolls Out Global Ads and Unveils New Web Experience
Threads, Meta, Instagram Lindsey Gamble 5/3/25 Threads, Meta, Instagram Lindsey Gamble 5/3/25

Threads Rolls Out Global Ads and Unveils New Web Experience

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Meta Tests New Original Content Protection Feature for Verified Creators on Reels
Meta, Instagram, Facebook, New Features & Tools, Subscriptions Lindsey Gamble 5/3/25 Meta, Instagram, Facebook, New Features & Tools, Subscriptions Lindsey Gamble 5/3/25

Meta Tests New Original Content Protection Feature for Verified Creators on Reels

Meta is testing advanced original content protection for Meta Verified subscribers.

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Meta Launches a Standalone App For ITs AI Assistant , Meta AI
Meta, Meta AI, Ray Ban Meta AI Glasses Lindsey Gamble 4/29/25 Meta, Meta AI, Ray Ban Meta AI Glasses Lindsey Gamble 4/29/25

Meta Launches a Standalone App For ITs AI Assistant , Meta AI

Meta launched a standalone app for Meta AI.

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Instagram Appears to Be Testing an “Unlock” Feature for Gated Content
Instagram, Meta Lindsey Gamble 4/7/25 Instagram, Meta Lindsey Gamble 4/7/25

Instagram Appears to Be Testing an “Unlock” Feature for Gated Content

Instagram may be testing a new “Unlock” feature for content. The Instagram account @design currently has a Reel labeled “Unlock this reel from design,” with a hint and a field for users to enter a secret code to view the content. On the grid, the post shows a key icon to indicate it’s locked.

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Instagram’s Edits App Will Likely Have Some Paid Features
Instagram, Edits, Meta, Photo/Video Editing Lindsey Gamble 4/4/25 Instagram, Edits, Meta, Photo/Video Editing Lindsey Gamble 4/4/25

Instagram’s Edits App Will Likely Have Some Paid Features

Instagram’s upcoming app, Edits, is expected to launch in the next few weeks, according to Adam Mosseri.

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Facebook Is Bringing Ads to Notifications Soon
Facebook, Meta Lindsey Gamble 4/4/25 Facebook, Meta Lindsey Gamble 4/4/25

Facebook Is Bringing Ads to Notifications Soon

Facebook will begin testing ads in notifications this spring. Users will see these ads labeled as “sponsored” alongside their regular notifications based on their past engagement with ads and content.

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Reddit Adds the Ability to Import Ad Campaigns from Meta
Reddit, Meta, Paid Media Lindsey Gamble 4/2/25 Reddit, Meta, Paid Media Lindsey Gamble 4/2/25

Reddit Adds the Ability to Import Ad Campaigns from Meta

Reddit’s added a new Import feature that allows advertisers to transfer campaigns directly from Meta Ads Manager.

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Instagram Now Lets Users Play Reels at 2x Speed Like TikTok
Instagram, Meta, New Features & Tools Lindsey Gamble 3/28/25 Instagram, Meta, New Features & Tools Lindsey Gamble 3/28/25

Instagram Now Lets Users Play Reels at 2x Speed Like TikTok

Instagram is rolling out one of the most requested features—it’s giving users the ability to play a Reel at 2x speed by long-pressing on the left or right side of their screen.

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Instagram Is Shuting Down Notes on Feed Posts & Reels
Instagram, Meta Lindsey Gamble 3/26/25 Instagram, Meta Lindsey Gamble 3/26/25

Instagram Is Shuting Down Notes on Feed Posts & Reels

Instagram is discontinuing Content Notes, a feature launched last summer that allowed users to leave Notes on posts and Reels, which would then appear in the feeds of mutual followers

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Facebook Creators Can Now Make Money from Public Stories
Meta, Facebook Lindsey Gamble 3/14/25 Meta, Facebook Lindsey Gamble 3/14/25

Facebook Creators Can Now Make Money from Public Stories

Facebook is giving creators a new way to make money—this time through public Stories. Creators in the Facebook Content Monetization program can now earn from Stories, just like they do with videos, Reels, and posts.

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Instagram Shares Another Sneak Peek of Edits Features: Project Management, Cutouts & 'Made with Edits' Label
Instagram, Meta, Edits Lindsey Gamble 3/7/25 Instagram, Meta, Edits Lindsey Gamble 3/7/25

Instagram Shares Another Sneak Peek of Edits Features: Project Management, Cutouts & 'Made with Edits' Label

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Instagram is Testing Blend, a Shared Feed Between Friends Based on Their Interests
Instagram, Meta Lindsey Gamble 3/7/25 Instagram, Meta Lindsey Gamble 3/7/25

Instagram is Testing Blend, a Shared Feed Between Friends Based on Their Interests

Instagram is starting to test a new feature called Blend.

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