TikTok launched a new way for creators to make money through TikTok Go. The invite-only program allows eligible creators to earn commission-based rewards for promoting hotels, restaurants, local experiences, and other services.

A winning paid social strategy depends on creative volume and variation, but producing enough content to test what works can get expensive fast.

Instagram had a busy week, announcing multiple product updates ranging from new insights to new ways for users to share and discover content.

ESPN inked a deal with creator Katie Feeney as a Sports & Lifestyle Content Creator.

The affiliate space continues to evolve, as both affiliate platforms LTK and ShopMy rolled out notable new features this week.

TikTok is expanding its Out of Phone Program, its out-of-home advertising solution.

Instagram shared a slightly different version of its guide for using content formats based on what communities creators are trying to reach.

TikTok announced new safety tools for creators.

Meta revealed in its Q3 earnings call that more than two-thirds of recommended content on Instagram in the US comes from original posts.

YouTube relaxed its Advertiser Friendly Guidelines, now allowing strong language in the first seven seconds of videos without losing monetization eligibility.

Instagram changed the requirements for going Live, now requiring creators to have a public account with 1,000 followers or more.