Snapchat paid out more than half a billion dollars to creators and media partners in 2024. CEO Evan Spiegel shared the figure during a conversation with Kaya Yurieff at The Information’s Future of Influence event.

LinkedIn has released a new guide to help brands navigate B2B influencer marketing on the platform.

Reddit updated user profile visibility controls. Under “Content and Activity Settings,” users can choose to show everything, only specific content, or hide it all.

TikTok launched TikTok for Artists, an all-in-one music insights platform. Artists, their teams, and labels can now access a suite of data and tools to better understand and grow their presence on the platform.

TikTok officially announced Manage Topics, which first surfaced last fall in the US. Users can customize the type of content they see on their For You Feed, choosing from over 10 options including Creative Arts, Travel, Nature, and Sports.

Instagram is nudging users to make in-feed posts they share to Stories full-screen.

Instagram has a new Suggested Fixes feature.

In the coming weeks, it is reportedly set to launch a teleprompter feature, allowing creators to read scripts while recording videos directly within the app.

Twitch is testing a new, less disruptive clipping experience for live streams.

Instagram is expanding access to its comment management features.

Instagram introduced a new Expander feature for Stories

LinkedIn has added new metrics for posts, including "Profile Viewers from this post" and "Followers gained from this post." These show how many people viewed a user’s profile or followed them as a result of a specific post.