Instagram had a busy week, announcing multiple product updates ranging from new insights to new ways for users to share and discover content.

Instagram shared a slightly different version of its guide for using content formats based on what communities creators are trying to reach.

Meta revealed in its Q3 earnings call that more than two-thirds of recommended content on Instagram in the US comes from original posts.

Instagram changed the requirements for going Live, now requiring creators to have a public account with 1,000 followers or more.

Threads looks to have quietly shut down its Bonus Program. References to the program can no longer be found in Instagram's Help Center, and some creators say they're no longer receiving payments.

Meta is extending its teen safety measures to include adult-managed accounts that feature children under 13—such as family vloggers, kid influencers, and parent-run pages.

Threads expanded its insights for creators, offering a more detailed view of performance. Creators can now see where their views are coming from—whether it’s Home, Search, their Profile, or outside Threads via Instagram and Facebook.

Instagram Head Adam Mosseri confirmed that using "link in bio" doesn't hurt reach, addressing recent rumors.

Instagram added a Quiz sticker to Feed Posts and Reels. Users can ask a question and add up to four multiple-choice answers that will appear in the captions.

Instagram confirmed it's testing new insights for Reels. Building on last week's spotted Carousel insights, creators will soon be able to see exactly when viewers hit "like" during their videos.

Instagram recently shared a breakdown of which content formats to use based on goals.

Threads now lets users send photos via Direct Messages.